Our Story

Thank you so much for visiting our site! We hope to meet you soon. Until then, you can find out a little bit more about our story below →

About Face & Body was founded in 2012 by Jennifer Williams, originally launched as About Face Ink with a focus on permanent cosmetics and a long term vision for medical tattooing. In the early years, Jennifer worked alongside her sister, Michelle Malquist, and together they
helped establish the caring, client centered approach the studio is still known for today.

As the business grew, Jennifer expanded services to include 3D areola tattooing, scar camouflage, and Procell MicroChanneling. About Face & Body built a strong reputation for artistry and professionalism, earning steady referrals from plastic surgeons who send patients to the studio for post operative restorative care. The name About Face & Body became a natural extension of that growth.

In 2021, Michelle stepped away to pursue new opportunities, and Jennifer continued leading the practice with a focus on advancing medical tattooing and patient care, a commitment reflected in the team she continues to build today.

Today, that mission is strengthened by Sarai Santiago, a highly experienced medical and cosmetic tattoo professional with more than 15 years in the industry. Sarai has mentored artists across the U.S., traveled extensively sharing advanced techniques, and built her own successful business in Rochester, NY.. Her depth of experience and patient focused approach align closely with About Face & Body’s commitment to helping clients feel confident, supported, and whole again.

Why choose About Face and Body?

Reviews left by their clients say it all! In addition to complimenting their artistic talent, clients often comment on the warmth, friendliness, and compassion they feel while at About Face and Body. They finish their appointments feeling uplifted and more confident than when they arrived. You may first walk in the door as a client, but when you leave, you are part of the family!

Our team at About Face and Body continue to receive advanced, cutting-edge training from artists known in the US and abroad. They are trained in bloodborne pathogens and infection control for tattooing, as all micropigmentologists should be. Michelle and Jennifer continue to develop their skills on an ongoing basis.

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